Strategic Marketing Playbook – Advanced Systems & Funnel Execution Course

Master Direct Response. Automate Intelligently. Track What Matters.

The Strategic Marketing Playbook – Advanced is a high-level, video-based training for growth-driven marketers and founders ready to scale smarter with proven strategies, automated systems, and data-backed decision-making.

In 20 step-by-step tutorials, this course walks you through everything from direct response campaign setup to integrating tools like Google Analytics, Zapier, and email automation. You’ll learn to create scalable marketing infrastructure that converts, tracks, and adapts—without being buried in tech overwhelm.

This isn’t just tactics. It’s a complete marketing operations system.

What’s Inside:

• Attraction Frameworks

  How to build free educational content systems that attract warm leads and reduce ad costs.

• Direct Response Campaigns

  Step-by-step breakdowns of funnel structure, ad copy, urgency frameworks, and psychological triggers.

• Testimonial & Social Proof Integration

  Use authentic customer stories to build credibility and boost conversion rates across campaigns.

• Advanced Funnel Builds

  Set up bump offers, one-time upsells, automated delivery systems, and shopping carts that run 24/7.

• Platform Integration Walkthroughs

  Tutorials for Zapier, Zoom, GoToWebinar, and other tools to centralize operations and scale intelligently.

• Video & Social Streaming Tactics

  Learn how to multi-stream to platforms for content leverage and wider organic reach.

• Performance Tracking Systems

  How to implement analytics tools, track customer behavior, and tie KPIs to business goals.

• Physical Product Integration

  Bonus modules on how to manage physical products, direct mail follow-up, and hybrid campaign models.

What Viewers Will Learn:

• How to build advanced marketing funnels that drive consistent conversions

• How to use automation to scale outreach and nurture without burning out

• How to track performance across platforms and campaigns using real-time data

• How to combine email, webinars, video, and direct mail into a cohesive system

• How to simplify complex tools through proven workflows and templates